‘PAW Patrol’ & ‘Bob The Builder’ Creator Keith Chapman Partners With Snipple On Animation Deal; Sets ‘Paco & The Pirate League’ As Debut Development Project

EXCLUSIVE: PAW Patrol and Bob the Builder creator Keith Chapman has partnered with London indie Snipple Originals to co-create and develop ground-breaking animated kids TV shows.

Under his Keith Chapman Productions banner, Chapman and Snipple will create character-driven animated IP for the upper pre-school market.

The veteran UK kids TV exec is already developing Paco & the Pirate League for the partnership, a 2D animation following the adventures of the world’s greatest football player, Paco, a 10-year-old cabin boy living on the Golden Boot pirate ship. Chapman described Paco & the Pirate League as “the show I wish I could have watched as a kid kicking my first football around.”

The exec has created some of the biggest animated hits of the past generation including CBeebies’ Bob the Builder and Nickelodeon’s international smash PAW Patrol, which has spawned 10 series and two features.

Snipple Originals, meanwhile, is part of Philippines-based animation studio Snipple Group, which works with the likes of Disney, Dreamworks, Warner Media, Cartoon Network and Nickelodeon and is behind hits including Animaniacs, Green Eggs and Ham and Be Cool Scooby Doo. Spearheaded by Karina Standford-Smith, Snipple Originals was launched in 2020 following a £6M ($7.8M) cash injection from investor BGF.

Describing Chapman as the “the ultimate kids TV veteran,” Snipple Group CEO Kaine Patel said the deal “represents a fantastic meeting of minds.”

“This creative partnership has the vital chemistry to create brilliant, original kids shows that will become global break-out hits,” he added.

The partnership comes at a good time for British animation, with the BBC tripling its investment in UK-made animation and seeking a “British version of The Simpsons,” while the sector is on the up after a difficult pandemic.

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