Watch Soccer Mommy’s New “Feel It All the Time” Video

Watch Soccer Mommy’s New “Feel It All the Time” Video

Sophie Allison rides a horse and wields a sword in the Zev Magasis–directed video

Soccer Mommy in “Feel It All the Time”

Soccer Mommy in “Feel It All the Time,” directed by Zev Magasis

Soccer Mommy has shared a medieval-style video for “Feel It All the Time.” Check it out below. The Zev Magasis–directed video intersperses scenes of Soccer Mommy’s Sophie Allison driving around the suburbs with shots of her riding a horse and wielding a sword she finds among nicknacks in a storage room.

In the press release, Allison said, “‘Feel It All The Time’ is a song that felt really easy and honest for me as soon as I wrote it. It uses this idea of an old truck to kind of compare this feeling of aging too fast. There are also these glimpses of light and freedom, from something as simple as the wind in your hair, that can make you feel alive.”

Produced by Oneohtrix Point Never’s Daniel Lopatin, “Feel It All the Time” appears on Soccer Mommy’s Sometimes, Forever, which came out in June. She recently released a new version of another song from the record, “Darkness Forever.” Read Pitchfork’s feature “Soccer Mommy Slays Her Demons.”


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