Stanley Tumblers are the must-have item of the moment, and soccer moms everywhere are jumping on the craze.
So it is that Dakota Johnson joined Saturday Night Live cast members Chloe Fineman and Heidi Gardner this weekend to zing that zeitgeist.
The three women, still wearing big dumb hats from the last craze, lavish praises on their insulated cups with built-in straws.
“It’s more than just a cup,” Gardner says. “It’s a big cup.”
“Is there a void in your life? Fill it with cup,” Fineman adds.
Like all trends, cups will have their moment, to be followed by the next big thing, which is revealed at the end. Watch the video to see what it is.